About KMM

Kelli Masters Management developed out of a desire to provide an answer for athletes looking for trustworthy advice and true personal attention. As a former world-class competitor, KMM Founder Kelli Masters understands the rigors of training and competition. She also possesses a keen awareness of the impact of athletes on the world around them – and the responsibility that comes with success.

As an attorney practicing business litigation and nonprofit law since 2000, Kelli has spent years representing companies, organizations and individuals including athletes and their families. After learning about the experiences of some athletes at the professional level, she began to investigate the business for herself. In doing so, she learned that many athletes and their families did not truly have someone with solid legal experience who could offer trustworthy guidance and personal attention.

After much research and prayer, Kelli knew exactly what she needed to do. She became a registered sports agent in 2004, and first began working with Olympic athletes pursuing endorsements and appearances. She represented Olympic Silver Medalist Guard Young, negotiating endorsement deals and organizing an extensive speaking tour. She also worked for Shane Hamman, two-time Olympic Weightlifter, who appeared on various commercials, Late Night with David Letterman, and the Gospel Music Association Dove Awards.

Shortly thereafter, Kelli became certified by the NFL Players Association and founded Kelli Masters Management (“KMM”). Since then, she has successfully negotiated NFL players contracts each year, and added baseball players to the KMM roster. She is well known for her thorough and relentless pursuit of opportunities for her clients, as well as her refreshingly sincere demeanor. She serves as President of Kelli Masters Management, and is of counsel with the law firm of Fellers, Snider, Blankenship, Bailey & Tippens, P.C.

Kelli is blessed not only with a vast network of contacts in the worlds of football and baseball, but also with an outstanding team of consultants, including business partner W. Dale Reneau, Jr., Coach Barry Switzer, former NFL players, and former NFL personnel executives and coaches.